Introduction to Our Business Lines



The company provides its credit products across the Mexican Republic, focusing on a suburban model. At the end of the year, we had coverage in all the States, with payroll loans as our most significant business in portfolio terms, followed by loans for durable goods and then by group loans.

Our products characteristics

Loans for Durable Goods

The company provides loans for financing the purchase of white goods, including household and kitchen appliances, electronic devices, furniture, and floors. These loans are granted through chains of commercial stores and specialized establishments with which the company maintains financing programs. In most cases, loans are originated based on the brand of the respective store. The company has agreements with 43 chains of specialized establishments operating over 1,144 points of sale in 124 cities across the country.

Group Loans

These are short-term personal loans of 12 or 16 weeks granted to micro-entrepreneurs, mainly women, who create small groups of borrowers composed from 12 to 25 individuals. The borrowers use the loan resources only for funding their small companies or businesses. The company offers group credits through a network composed of 87 branch offices operating under the CrediEquipos brand, with approximately 354 full-time promoters, having reached a total of 74,032 clients.

Payroll Loans

The company's payroll loans are granted to unionized workers, retired individuals or pensioners from federal or state governmental agencies and entities. These loans are originated by Distributors whom the company acquires the credit portfolio from through financial factoring. Such loans are repaid by means of bimonthly installments made by the governmental agencies and entities the borrowers belong to, as previously instructed by the borrower. Through such instructions, a worker authorizes his/her governmental agency or entity to pay and deliver, on his/her behalf, to the company the fixed amount of the loan installments (including interest) for the duration of such, thus significantly reducing the default risk. The relationships established by the Distributors are formalized by means of the execution of collaboration agreements, which enable Distributors to offer payroll loans to the workers of such unions.

According to such collaboration agreements, the Distributors' and the unions' duties and obligations are established to allow Distributors to take any actions required to promote and offer the payroll loans to unionized workers, directly at their work centers, for the purchase of household goods and other products.

In 2012, the company executed an agreement for the acquisition of a minority interest in Crédito Maestro, one of the major key players in payroll loans to the Mexican government's unionized workers. This acquisition, along with the opportunities arising with Kondinero and Credifiel, further reinforces our leadership in the payroll loans segment. Crédito Real has a network of over 200 branch offices nationwide and a sales force of more than 3,000 promoters with 44 Distributors across the Mexican Republic.

Loans for Durable Goods

The company provides loans for financing the purchase of white goods, including household and kitchen appliances, electronic devices, furniture, and floors. These loans are granted through chains of commercial stores and specialized establishments with which the company maintains financing programs. In most cases, loans are originated based on the brand of the respective store. The company has agreements with 43 chains of specialized establishments operating over 1,144 points of sale in 124 cities across the country.

Group Loans

These are short-term personal loans of 12 or 16 weeks granted to micro-entrepreneurs, mainly women, who create small groups of borrowers composed from 12 to 25 individuals. The borrowers use the loan resources only for funding their small companies or businesses. The company offers group credits through a network composed of 87 branch offices operating under the CrediEquipos brand, with approximately 354 full-time promoters, having reached a total of 74,032 clients.

Payroll Loans

The company's payroll loans are granted to unionized workers, retired individuals or pensioners from federal or state governmental agencies and entities. These loans are originated by Distributors whom the company acquires the credit portfolio from through financial factoring. Such loans are repaid by means of bimonthly installments made by the governmental agencies and entities the borrowers belong to, as previously instructed by the borrower. Through such instructions, a worker authorizes his/her governmental agency or entity to pay and deliver, on his/her behalf, to the company the fixed amount of the loan installments (including interest) for the duration of such, thus significantly reducing the default risk. The relationships established by the Distributors are formalized by means of the execution of collaboration agreements, which enable Distributors to offer payroll loans to the workers of such unions.

According to such collaboration agreements, the Distributors' and the unions' duties and obligations are established to allow Distributors to take any actions required to promote and offer the payroll loans to unionized workers, directly at their work centers, for the purchase of household goods and other products.

In 2012, the company executed an agreement for the acquisition of a minority interest in Crédito Maestro, one of the major key players in payroll loans to the Mexican government's unionized workers. This acquisition, along with the opportunities arising with Kondinero and Credifiel, further reinforces our leadership in the payroll loans segment. Crédito Real has a network of over 200 branch offices nationwide and a sales force of more than 3,000 promoters with 44 Distributors across the Mexican Republic.